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Advertising: Principles and Practice

Gupta, Ruchi

Advertising: Principles and Practice / by Ruchi Gupta - New Delhi : S.Chand, 2016 - 402 p.

ISBN: 978-81-219-4001-6

Subjects--Topical Terms:
Management and Auxiliary Services

Subjects--Facted Index Terms:
General Management

Dewey Class. No.: 658 / GUP-A

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