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Modern Marketing: Principles and Practice

Bose, D. Chandra

Modern Marketing: Principles and Practice / by D. Chandra Bose - New Delhi : PHI Learning, 2010 - VII, 314 p.

ISBN: 978-81-203-3945-3

Subjects--Topical Terms:
Management and Auxiliary Services

Subjects--Facted Index Terms:
Management of Marketing

Dewey Class. No.: 658.8 / BOS-M

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Modern Marketing: Principles and Practice

ARCHBISHOP KAVUKATTU CENTRAL LIBRARY
ONLINE LIBRARY CATALOGUE (OPAC)