Marketing Management : Planning , Implementation and Control (Record no. 16687)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00552nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211211s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-333-93719-8 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AKCL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | RAM-M3 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramaswamy, V.S. |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | S. Namakumari |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management : Planning , Implementation and Control |
| Statement of responsibility, etc. | / by V.S. Ramaswamy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Macmillan, |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 748 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management and Auxiliary Services |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Focus term | Management of Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ARCHBISHOP KAVUKATTU CENTRAL LIBRARY | ARCHBISHOP KAVUKATTU CENTRAL LIBRARY | 12/11/2021 | 658.8 RAM-M3 | 57357 | 12/11/2021 | 12/11/2021 | Books |