ARCHBISHOP KAVUKATTU CENTRAL LIBRARY
ONLINE LIBRARY CATALOGUE (OPAC)

Micro Marketing: (Record no. 44788)

MARC details
000 -LEADER
fixed length control field 00579nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260421150543.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260421b |||||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency AKCL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number TRI-M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Tripathy, Kumuda Laxman
245 ## - TITLE STATEMENT
Title Micro Marketing:
Remainder of title Approaches and Applications /
Statement of responsibility, etc. Edited by Kaumuda Tripathy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hyderabad:
Name of publisher, distributor, etc. The Icfai University Press,
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent p.240
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management & public relations 
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element General management 
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Of Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     ARCHBISHOP KAVUKATTU CENTRAL LIBRARY ARCHBISHOP KAVUKATTU CENTRAL LIBRARY 04/21/2026   658.8 TRI-M 60274 04/21/2026 04/21/2026 Reference