TY  - BOOK
AU  - Kumar, Arun
AU  - N. Meenakshi
TI  - Marketing Management
SN  - 978-81259-4259-7
U1  - 658.8 
PY  - 2013///
CY  - Noida
PB  - Vikas Publishing House
KW  - Management and Auxiliary Services
KW  - Management of Marketing
ER  -