TY  - BOOK
AU  - Rao, Pramod
AU  - Sarika Gadhawe
TI  - Services Marketing 
SN  - 81-314-0824-8
U1  - 658.8 
PY  - 2007///
CY  - Hyderabad
PB  - ICFAI University Press
KW  - Management and Auxiliary Services
KW  - Management of Marketing
ER  -