TY  - BOOK
AU  - Kevin Lane Keller
AU  - Kotler, Philip
TI  - Marketing Management
SN  - 978-93-325-5718-5
U1  - 658.8 
PY  - 2018///
CY  - New Delhi
PB  - Pearson
KW  - Management and Auxiliary Services
KW  - Management of Marketing
ER  -