TY  - BOOK
AU  - Braj Mohan Chaturvedi
AU  - Lindgreen, Adam
TI  - Relationship Marketing : An introduction
SN  - 81-7881-350-5
U1  - 658.8 
PY  - 2008///
CY  - Hyderabad
PB  - ICFAI University Press
KW  - Management and Auxiliary Services
KW  - Management of Marketing
ER  -