TY  - BOOK
AU  - Bagavathi and S. Kala
AU  - Pillai, R. S.N
TI  - Marketing Management
SN  - 9-788121-932448
U1  - 658.8 
PY  - 2016///
CY  - New Delhi
PB  - S. Chand
KW  - Management and Auxiliary Services
KW  - Management of Marketing
ER  -