International Marketing Management /
by Subhash C. Jain.
- 3th ed.
- New Delhi: CBS Publisher and Distributors Pvt. Ltd., 2008.
- xv, 520, 192, 16 p. : 27 cm.
Rev. ed. of: International marketing management. 5th ed. c1996.
Includes bibliographical references and indexes.
0324100868
Management Management of Marketing Marketing Management Export marketing Export marketing International Marketing --Management.--Management--Case studies.