00546nam a22001937a 4500003000400000005001700004008004100021040000900062082001900071100001900090100001700109245007600126250001200202260004800214300001000262650003700272650002600309650001700335OSt20260514145629.0260514b        |||||||| |||| 00| 0 eng d  cAKCL  a658.8bKOT-F.5  aKotler, Philip  aKevin Keller  aFramework for Marketing Management /cby Philip Kotler and Kevin Keller  a5th Ed.  aSouth Asia:b Pearson Education Ltd, c2015  ap.288  aManagement & public relations   aGeneral management   aOf Marketing