Rajan Nair, N Sanjith R.Nair <br/><br/>
Marketing / 
by N. Rajan Nair and Sanjith R. Nair 
 - New Delhi:  Sultan Chand and Sons,  2007 
 - p.461 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management & public relations<br/> General management <br/>Of Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAJ-M