00558nam a22001937a 4500003000400000005001700004008004100021040000900062082001700071100002100088100002000109100002300129245006700152260004000219300001000259650004000269650002900309650002600338OSt20260928103251.0260928b        |||||||| |||| 00| 0 eng d  cAKCL  a658.8bCRA-M  aCravena, David W  aGerald E. Hills  aRobert B. Woodruff  aMarketing Management /cby David W. Cravena , Gerald E. Hills   aDelhi:bA.I.T.B.S Publishers,c2002  ap.714  a Management and Auxiliary Services   aManagement of Marketing   a Marketing Management