Canzer, Brahm <br/><br/>
E-Business and Commerce:  Strategic Thinking and Practice / 
by Brahm Canzer 
 - New Delhi:  Houghton Mifflin Company,  2005 
 - p.366 
<br/><br/><label>ISBN: </label>8177225774 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management & public relations <br/>General management <br/>Of Marketing <br/>Marketing channels <br/>Telemarketing and direct marketing
<br/><br/><label>Dewey Class. No.: </label>658.872  / CAN-E