| 000 | 00623nam a2200193Ia 4500 | ||
|---|---|---|---|
| 008 | 211211s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a978-1-25-902681-2 | ||
| 040 | _cAKCL | ||
| 082 |
_a658.1 _bZEI-S6 |
||
| 100 | _aMary Jo Bitner, Dwayne D. Gremler, Ajay Pandit | ||
| 100 | _aZeithaml, Valarie A. | ||
| 245 | 0 |
_aServices Marketing: Integrating Customer Focus Across The Firm _c/ by Valarie A. Zeithaml |
|
| 250 | _a6th ed. | ||
| 260 |
_aNew Delhi : _bMcGraw-Hill, _c2014 |
||
| 300 | _a711 p. | ||
| 650 | _aManagement and Auxiliary Services | ||
| 654 | _aGeneral Management, Organization and Finance | ||
| 942 | _cBK | ||
| 999 |
_c16490 _d16490 |
||