000 00520nam a2200193Ia 4500
008 211211s9999||||xx |||||||||||||| ||und||
020 _a978-81259-4259-7
040 _cAKCL
082 _a658.8
_bKUM-M2
100 _aKumar, Arun
100 _aN. Meenakshi
245 0 _aMarketing Management
_c/ by Arun Kumar
250 _a2nd ed.
260 _aNoida :
_bVikas Publishing House,
_c2013
300 _aXXI, 942 p.
650 _aManagement and Auxiliary Services
654 _aManagement of Marketing
942 _cBK
999 _c16652
_d16652