000 | 00515nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 211211s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0-333-99437-X | ||
040 | _cAKCL | ||
082 |
_a658.8 _bMCD-M |
||
100 | _aMartin Christopher | ||
100 | _aMcDonald, Malcolm | ||
245 | 0 |
_aMarketing a complete guide _c/ by Malcolm McDonald |
|
260 |
_aNew York : _bPalgrave Macmillan, _c2003 |
||
300 | _aXXV, 556 p. | ||
650 | _aManagement and Auxiliary Services | ||
654 | _aManagement of Marketing | ||
942 | _cBK | ||
999 |
_c16659 _d16659 |