000 | 00548nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 211211s9999||||xx |||||||||||||| ||und|| | ||
020 | _a978-81-317-1683-0 | ||
040 | _cAKCL | ||
082 |
_a658.8 _bKOT-M13 |
||
100 | _aKevin Lane Keller, Abraham Koshy, Mithilehwar Jha | ||
100 | _aKotler, Philp | ||
245 | 0 |
_aMarketing Management _c/ by Philp Kotler |
|
250 | _a13th ed. | ||
260 |
_aNew Delhi : _bPearson, _c2009 |
||
300 | _a647 p. | ||
650 | _aManagement and Auxiliary Services | ||
654 | _aManagement of Marketing | ||
942 | _cBK | ||
999 |
_c16678 _d16678 |