000 00494nam a2200169Ia 4500
008 211211s9999||||xx |||||||||||||| ||und||
020 _a81-7881-579-6
040 _cAKCL
082 _a658.8
_bSUR-S
100 _aSuresh, K.
245 0 _aSegmentation and Target Marketing : Concepts and Cases
_c/ by K. Suresh
260 _aHyderabad :
_bICFAI University Press,
_c2005
300 _a200 p.
650 _aManagement and Auxiliary Services
654 _aManagement of Marketing
942 _cBK
999 _c16695
_d16695