000 00526nam a2200169Ia 4500
008 211211s9999||||xx |||||||||||||| ||und||
020 _a81-7881-780-2
040 _cAKCL
082 _a658.827
_bSRE-C
100 _aSreedhar, G. V. S.
245 0 _aCommodity Branding : concepts and Cases
_c/ by G. V. S. Sreedhar
260 _aHyderabad :
_bICFAI University Press,
_c2005
300 _a188 p.
650 _aManagement and Auxiliary Services
654 _aManagement of Marketing, Use of Brands and Trademarks
942 _cBK
999 _c16720
_d16720