000 00580nam a2200193Ia 4500
008 220107s9999||||xx |||||||||||||| ||und||
020 _a978-9352865611
040 _cAKCL
082 _a658.8
_bKOT-P17
100 _aGary Armstrong, Prafulla Y. Agnihotri
100 _aKotler, Philip
245 0 _aPrinciples of Marketing
_c/ by Philip Kotler
250 _a17th ed.
260 _aUttar Pradesh :
_bPearson India Education Services Pvt. Ltd.,
_c2018
300 _aXXII, 701 p.
650 _aManagement
654 _aManagement of Marketing, Marketing Services
942 _cBK
999 _c21866
_d21866