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020			_a9780815352389
040			_cAKCL
082			_a303.482 _bHOL-U2
100			_aHolliday, Adrian
245			_aUnderstanding Intercultural Communication: _bNegotiating a Grammar of Culture / _cby Adrian Holliday
250			_a2nd Ed.
260			_aOxon: _bRoutledge, _c2019
300			_ap. XIV,193
520			_aUnderstanding Intercultural Communication provides a practical framework to help readers to understand intercultural communication and to solve intercultural problems. Each chapter exemplifies the everyday intercultural through ethnographic narratives in which people make sense of each other in home, work and study locations. Underpinned by a grammar of culture developed by the author, this book addresses key issues in intercultural communication, including: the positive contribution of people from diverse cultural backgrounds; the politics of Self and Other which promote negative stereotyping; the basis for a de-centred approach to globalisation in which periphery cultural realities can gain voice and ownership. Written by a leading researcher in the field, the new edition of this important text has been revised to invite the reader to reflect and develop their own intercultural and research strategies, and updated to include new ideas that have emerged in Holliday’s own work and elsewhere. This book is a key resource for academics, students and practitioners in intercultural communication and related fields
650			_aSocial Sciences; Sociology and anthropology
650			_aSocial Processes
650			_aSocial change
650			_aCauses of change
650			_aContact Between Cultures
650			_aAcculturation
942			_cREF
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942			_2ddc _n0
999			_c40049 _d40049